Revenue Growth Management (RGM)

Unlock profitable growth through intelligent pricing, promotion, and assortment strategies powered by analytics and AI.

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Transform Revenue Strategy with Data and Intelligence

Modern RGM is more than a pricing exercise, itโ€™s a strategic function that aligns marketing, sales, finance, and supply chain around profitable growth. Fornax helps enterprises build data-led RGM platforms that unify trade spend, pricing, promotion, and demand signals to identify where value is created or lost.

Our frameworks integrate data from ERP, POS, and market sources to enable precision pricing, predictive demand planning, and ROI-based promotional strategies. The outcome: revenue growth thatโ€™s measurable, sustainable, and directly tied to consumer behaviour and market dynamics.

Price Optimisation

AI-driven price elasticity models that balance volume, margin, and competitiveness.

Promotion Effectiveness

Identify high-ROI campaigns with predictive models that optimise trade spend allocation.

Assortment & Mix Planning

Optimise portfolio and SKU-level decisions to align with channel and consumer demand.

Turning Insights into Revenue Levers

Practical RGM frameworks for modern enterprises

Data-Driven Strategy

Integrate data across finance, sales, and marketing to unlock unified growth insights.

Predictive Modelling

Simulate pricing, promotion, and mix outcomes before execution.

Performance Tracking

Monitor value creation through real-time dashboards and automated reporting.

Scalable Implementation

Deploy repeatable RGM frameworks that scale across categories and markets.

Insights

Data strategies, analytics tips,
โ€BI best practices

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